Launched Mux Partner Program to Help Businesses Bring Modern Video Experiences to Market Faster
The program simplifies the use of Mux in conjunction with an organized ecosystem of developer tools, product design and development agencies, and cloud providers
Posted: October 27, 2021 at 11:00 a.m. CDT|Update: 10 minutes ago
SAN FRANCISCO, October 27, 2021 / PRNewswire / – Mux, the leading video platform for developers, today announced the Mux Partner Program to help new and existing customers quickly create and launch modern video experiences by connecting them to complementary technologies and services. The program connects developers to solutions and services to create immersive, engaging, and native video experiences based on Mux’s reliable, high-performance platform. Mux invites potential partners to connect with the team of www.mux.com/partenaires.
The program has three pillars:
- Platform partnerships to put the best tools for improving and streamlining projects in the hands of developers
- Solutions Partnerships to connect teams with design and product development agencies that truly understand video
- Strategic partnerships, including major cloud providers and markets, to meet developers where they already are
From content delivery network (CDN) offerings like Quicklystate-of-the-art cloud servers to popular content platforms, including happy, Mental Health, and Strapi, Mux’s platform partners can help developers with all aspects of creating video experiences. Mux also offers predefined integrations, including Fluxsocial and live chat components for events such as concerts and virtual conferences; Videonthe broadcast-quality live computing platform of; Grammophonehigh fidelity audio streaming for musicians; and Mux Data and Mux Video pre-integrated with the Agnoplay video player for real-time playback and quality of experience metrics.
âContentful is excited to support a seamless integration with Mux that makes it easy to upload videos to Mux, view previews, and even manage thumbnails and GIFs in Contentful,â said Jeff blattel, Director of Technical Partnerships, Americas, at Contentful. âPutting Mux at the fingertips of digital experience creators enables them to deliver high-quality video to all of their viewers, while minimizing issues like buffering. “
For teams needing the support of digital agencies and design stores, Mux solution partners are particularly well suited to collaborate on video projects. Global video system integrators such as Accedo and Diagnostic to market-specific agencies such as SweatWorks, the leading agency for connected fitness products, solution partners are handpicked to help Mux customers quickly tackle video-related projects.
“Connected fitness apps are pushing the boundaries of video performance.” noted Mohammed iqbal, Founder and CEO of SweatWorks. âWe get our customers’ products to market in a fraction of the time it took before Mux, and we know live and on-demand video will look great on mobile, the web and on giant screens mounted on equipment. “
Some solution partners even create custom plug-and-play integrations for Mux customers. For example, Metal Toad, an advanced consulting partner for Amazon Web Services (AWS), has developed a content moderation plug-in that integrates Amazon Rekognition directly into Mux. When developers stack tools and services like these on Mux, they are able to create amazing video experiences and ship their video projects faster.
Through Mux’s strategic partnership efforts, developers can integrate directly into the cloud services they use today and integrate Mux into larger infrastructure and data landscapes. For example, developers can export real-time event streams from Mux Data with Amazon Kinesis. Additionally, Mux is available on AWS Marketplace and Google Cloud Marketplace, which simplifies the procurement process and helps customers meet their consumption commitments with either cloud provider.
âWe are constantly looking for ways to better support our customers, and the Mux Partner Program is a consequence of that mindset,â said Eric Elia, Head of Partnerships at Mux. âOur partners are a handpicked group of tools, services and cloud providers that are optimized for video experiences and integrate seamlessly with Mux. From increased sales conversions for brands to retail using in-person fitness classes to switch to live virtual feeds, Mux and its ecosystem of partners have already delivered impactful results for customers. “
As developers increasingly turn to microservices on one-stop-shop platforms, Mux is committed to helping them build the stack that’s best for them as they build the next generation of video experiences.
Mux is a video developer platform that simplifies live and on-demand video. Thousands of customers, including Robinhood, PBS, ViacomCBS, Equinox Media, and VSCO, rely on Mux to deliver the highest quality video experience to their users without having to hire a team of integrated video experts. San Francisco-based Mux was founded in 2015 by online video experts, including the creators of the largest open source video player on the web (Video.js), the largest cloud transcoding service (Zencoder) and the first conference for video engineers (demultiplexed). For more information visit www.mux.com or follow @MuxHQ.
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